They will enlarge if you’re brave enough to want to see them better.
Monthly Archives: July 2017
An honest argument is your friend the most
The most important place to look is where other people don’t.
In order to make a great ad (or any piece of communication) you must first have something to say.
If you find that something to say in a place other people haven’t looked, what you’ll say will more likely demand attention than will something said by someone who has looked in the same places everyone else has.
Great ads open windows in people where they didn’t think windows could be.